How & Why
Follow us on Bluesky to Take Part in Future Actions
This campaign will start on Bluesky, so follow the account on Bluesky to join the campaign (if you don’t have an account, it only takes a few minutes to sign up). The more people sign up and follow this account, the more reach the campaign will have to organize future actions such as trying to get influential accounts to post more on Bluesky, join the campaign, or stop posting on Twitter. You can also follow our Substack to read more in-depth updates.
Help Spread the Word
Repost content on Bluesky such as our pinned organizing post or post about the campaign on your own.
Contact us on Bluesky about joining our Bluesky List of Supporters. We will add you to the list and hopefully you will respost our actions and other content, boost this campaign, add us to your starter packs, and maybe even add our Bluesky handle to your account’s bio or in a pinned post. Our hope is that this campaign becomes the coordinated efforts of many people on social media.
Make the TwitterExodus commitment that you will help get the word out and be part of the campaign. You can also sign up on that form to get more involved in ways beyond Bluesky engagement—we are open to idea! Or just email us at thetwitterexodus@gmail.com.
Volunteer with the campaign! We are looking for all sorts of types of help and commitments. Learn more and sign up here.
Engage with Bluesky
Use Bluesky, and if you post on Twitter, also post on Bluesky. The more we use Bluesky, the more others will join. Buffer and Fedica are easy to use tools that allow you to simultaneously post on Twitter and Bluesky. If you don’t want to leave Twitter yet, at least post on both. Buffer only takes minutes to set up and makes cross-posting very easy.
If you are new to Bluesky, it’s easy to follow everyone you used to follow on Twitter really quickly using starters packs or Skybridge . Skybridge makes it easy to connect with people you followed on Twitter with just a click of a few buttons. Starter packs also allow you to easily follow recommened and vetted groups of accounts of various types of categories—here’s our starter pack “TwitterExodus Leaders: Voices Challenging Elon & Twitter.”
Activate Don’t Deactivate
Some people want to delete their Twitter accounts now. This is great energy, but we are asking people to activate, not deactive—keep your Twitter account and use it to post about the TwitterExodus and going to Bluesky. Before people delete their accounts, we need to first grow this campaign big enough to include tens of millions of people. Our goal for the mass exodus is June 28, 2026. If somehow this campaign gets tens of millions of followers before then, we will leave earlier! If it doesn’t, we won’t. But until then, we need our Twitter accounts to get the word out on Twitter so don’t fully delete your account until then.
Once this campaign is big enough and we can really challenge the dominance of Twitter, we will launch this campaign on Twitter, flooding it with calls for people to make Bluesky accounts. Please help us grow the campaign now so we can bring this message to the people that really need to hear it!
How we will win
In order to build a real TwitterExodus, we need millions of people to leave Twitter, not just thousands, but millions. Leaving Twitter is incredibly easy if millions do it together but hard to do until that happens. Many people are still there just because their community is too. So all we need to do is organize! First, the plan is to build a campaign on Bluesky. By posting about the campaign and taking action together on Bluesky we can both grow the campaign and encourage people to engage more on Bluesky. Once the campaign is big enough, we can take the message to Twitter, where many people on Bluesky already have accounts. Imagine millions of people Twitter posting about the Twitter Exodus, posting about how great Bluesky is, and encouraging people to make Bluesky accounts. Once everyone has a Bluesky account, the last step is easy—everyone just stops posting on Twitter and uses Bluesky instead.
Read below and the FAQ for more information about why leaving Twitter is important and about this strategy.
Why join the TwitterExodus Campaign
Our communication, our ideas, our news, and our governments should not be controlled by billionaires. Freedom of speech is threatened by an oligarchy that controls what is said and what is heard. Elon Musk said he was buying Twitter to make it free, but he has done the opposite. He’s dominated it with his ideas, manipulated it to suppress perspectives he does not support, and shown that the rules on Twitter will always be whatever he wants that day. He’s also used it to help exert a tremendous amount of control over world governments and elections. We can’t vote him out of power, but leaving Twitter is one way we can cast a vote against him.
Some people feel they are trapped on Twitter because everyone is there and it’s hard to leave unless others leave too. Luckily, we do not have to do what Elon Musk wants us to do. Leaving Twitter is free and takes almost no time. And Bluesky is there waiting for us. Bluesky is not owned by billionaires. It does not use an algorithm focused on selling ads and manipulating what you read—you see what you want to see. And more importantly, it’s designed so that you will never be trapped again. If you build a following on Bluesky and then decide you do not like it, you will be able to painlessly just go to another platform and keep all your followers. Social Media platforms like Facebook, Instagram, and Twitter will never support truly free speech because they do not support your freedom to take your ideas, your audience, and your words to another platform. This is not a partisan cause, this is about freedom. We are asking everyone, no matter what your politics are, to move to a public square that is truly public.
And remember, AI is here. All the ideas and words you put on Twitter not only make Elon money from ad revenue, he literally copies them and uses them to strengthen his AI machines. It’s time to take control of your ideas and go to somewhere that you have the freedom to say what you want, the freedom to be heard, and will have the freedom to leave. Read more thoughts about why leaving Twitter is important and about this strategy.